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Behind The Scenes - AW21

Going into this, we wanted a completely different angle from our usual photoshoots. Typically, our priority is the photography first with the video being a bonus, but this time around, we decided to mix things up by revolving the shoot around a video. As Christmas and party season are just around the corner, we knew exactly what sort of story we wanted to tell - glamorous, vibrant and chic, with a mix of both party and gifting.
Our name on the placard
Reserved for Soru @ The Columbia
We knew choosing the right location would be crucial. We wanted it to feel feminine and bright while also having elements needed to tell our story, such as a dressing table. Luckily, we found the perfect spot with Lordship Parks, overlooking Kensington Gardens in London. Not only did it have a beautiful dressing table, but a gorgeous balcony, high ceilings and a bright interior. Once we saw it, the story really started to come together.

The bedroom of our dreams!

Gorgeous view of the autumnal Kensington Gardens
Selecting our model was also a quick process. We needed somebody who could really play to the camera, so Jak Buenos was such a wonderful find. Not only is she gorgeous, but she was lovely to work with and full of energy whenever the camera was on her - just what we needed for our video.

Jak sparkling on the balcony, wearing sequinned Halpern dress
We worked with our usual team of Michelle Beatty and Nice Productions, who were able to refine our ideas and use some really amazing cinematic techniques to elevate the video.
Lordship parks
Loving the ornate gold aesthetic in this shot, wearing Dundas
Shining bright in Galvan London
We were able to watch some of the most cinematic moments through this phone
Our stylist Kate Barbour brought along some really incredible party pieces that we were completely floored by. Our hair and makeup artist Jessica Well also did a wonderful job of taking Jak from day to night.
The dreamiest selection of party dresses
Jess giving Jak her bouncy tousled waves
The jewellery we brought to the shoot with us, with some forever favourites amongst our brand new pieces
View our video campaign HERE

Photographer: Michelle Beatty

Model: Jak Bueno at Elite London

MUA and Hair: Jessica Kell 

Stylist: Kate Barbour

Videographer: Nice Productions

Location: The Regency Suite, Lordship Park Locations

Suit: Aspiga @aspigalondon
Shirt: Gaala @gaalaparis
Boots: Mint Velvet @mintvelvet
Purple blazer and tulle skirt: Sassi Holford @sassiholfordrtw
Shoes: Jimmy Choo @jimmychoo
Shoes: Emmy London @emmylondon 
Yellow shoes: Rosamund Muir @rosamund.muir
Headpiece: Jane Taylor @jtlondon
Shoes: Jimmy Choo @jimmychoo

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